Artificial intelligence is the hottest topic in marketing and communications. From content production to clinical trials, from deepfakes to job displacement, AI has quickly worked its way into every marcomms conversation and workflow. 

But how much of the conversation is valid? Who truly knows what the future holds? Are AI tools going to make us more productive and creative, or are they here to disrupt the world? How can AI help me do my job better?

AI Deciphered: Discovering the Potential for Marketers and Communicators takes place on September 19, 2024, at the Convene space at 237 Park Avenue in New York City. The daylong conference is specifically designed to answer the multitude of questions communicators face as they figure out how to use this powerful new tool to their advantage.

“It is impossible to attend any gathering of PR and communications professionals without the subject quickly turning to AI,” said Steve Barrett, editorial director of PRWeek and Campaign US.

“The ecosystem of tech platforms and providers, PR agencies and in-house client teams is quickly moving from talking and experimentation to real action. AI Unlocked will coalesce the brightest minds and thinking to inform PR pros in their approach to a topic that is fundamentally changing communication, business and culture.”

AI Deciphered will have a unique structure. The beginning and closing sessions are of interest to all marketing communications professionals regardless of their discipline, while three specific tracks — one for each of Haymarket’s three marcomms titles — will address topics of specific interest to those working in the public relations (PRWeek), advertising (Campaign) and medical marketing (MM+M) sectors. Delegates can dip in and out of the different content tracks.

EVENT DETAILS

DATE: September 19, 2024
TIME: 8:00 am-6:00 pm EST
VENUE: Convene, 237 Park Avenue, New York, NY 10017
HASHTAG: #AIDeciphered

TICKET FEES

INDIVIDUAL TICKET: $700 
GROUPS 3-5 TICKETS: $560